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a la Carte® Rewards Marketing is a ten
year old full service rewards, loyalty and direct marketing
company. The company was formed through an acquisition of a la Carte® by HSP, a holding company
comprised of the founders and former owners of Entertainment
Publications. For over 40 years, Entertainment has been the
world's leading producer of leisure time discount guides and
incentive products. Building on the newspaper relationships
established by a la Carte® over their
three year existence, the new ownership added extensive direct
marketing, advertising and rewards marketing expertise to form a
full service organization capable of addressing and
solving the complex needs of newspaper circulation executives.
The combination of these strengths has resulted in a company
with unique selling points:
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- The services provided are totally turn
key, allowing companies that use a la Carte® Rewards
Marketing services to outsource completely the
time-consuming elements of creating and
implementing strategic loyalty, acquisition,
and conversion programs.
- The principals are recognized as
leaders in the incentive promotion field,
having all been senior executives with
Entertainment Publications.
- The company has a complete complement of
resources enabling it to provide a full
array of peripheral services such as concept
creation and graphic design. Because of our
additional services, a la Carte®
Rewards Marketing can function as a full
service agency for its newspaper clients.
- a la Carte® Rewards
Marketing is
headquartered in Connecticut in
West Hartford Center, directly across from the
newly-built "Blue Back Square," the Hartford
area's new epicenter for
commerce and living.
Satellite offices are located in New York and
Tampa, Florida. A la Carte® is a full-service
marketing company, offering everything from
concept and design services to fulfillment.
Read about our successes
here.
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